Website & Logo Design – Loaf of Love

Website Design – Figma

Project Background

I created “Loaf of Love” as a boutique bakery brand to evoke warmth, comfort, and the joy of sharing artisanal breads and pastries. The pink and purple color palette represents sweetness and kindness, while the heart-shaped pretzel in the logo reinforces the theme of love and creativity in every bite.

The Process

The branding process began with selecting a name that conveys warmth and connection. I developed a unique color scheme using pink and purple to symbolize love and indulgence. The logo features a wordmark where the “o” in “love” is shaped like a heart pretzel, adding a playful yet elegant touch. Every design element was carefully chosen to make the brand feel inviting, charming, and memorable.